A few weeks ago, you might have seen that I posted about how to stay organised with your blog admin and I created a free checklist for you all. Well today I have done something similar, but for blog maintenance. That phrase can sound a little daunting and to some a bit boring, but it’s a little bit like cleaning your make up brushes; somewhat tedious, but an absolute essential! I used to have lists and lists of things I needed to do with my blog and either had no idea where to start, no motivation or just a general lack of time. That’s why I’ve put together another little checklist to help me stay on top of it all.
I’ve broken down the tasks into daily, weekly, monthly and yearly segments, so I know exactly when I need to tackle everything. That being said, there is no set way to use the list, so feel free to use it however suits you and your blog best!
To help me stay motivated to tackle all of the little bits and pieces that needed doing, I tried to change my mind set a little bit. Instead of dreading all these things that were piling up, I decided to tackle one small bit at a time. I also started to think of it as a complete essential and something that would keep my blog in the best condition for all my readers. It’s no different to doing some DIY at home or taking your car in for a service (funnily I also have a post all about that too). Now that I see my blog maintenance as an essential, I find it so much easier to get on and tick everything off.
As for not having a clue where to start, I just decided to jump straight in and Google became my best friend! You can teach yourself to do so many things these days and nearly all of it was actually so simple to do (if you want to know more about anything at all just let me know in the comments). Like I said you can pick whatever works best for your blog, but I’ve listed 3 things I like to focus below.
Blog Maintenance Tip #1 – Improving 1 post a month
How many times do we go back to our old posts and check that we are still as happy with them as the day we posted them? Probably not as much as we should, but this is something I am really trying to make the effort to do. There are so many little bits you can do with a post to make sure they are still perfect for your readers.
Is the SEO perfect? Does it have that green light?
Can the pictures be updated or edited a little better?
Are there any broken links?
Are there any shoppable links that need updating, have sold out or could be changed for affiliate links?
Does the post still fit with your blog, style and theme?
Blog Maintenance Tip #2 – Making sure my site is running smoothly
I like to carry out the WordPress, plugin and theme updates as soon as I get the notification. I also delete any plugins that are not being used as these just slow your site down. At the same I like to review and respond to all my comments and delete any spam. I use askimet to do this and it is great!
Blog Maintenance Tip #3 – Check my stats
I think I will create a separate post just for this, but I normally only check my stats monthly. Although the numbers are important, they are certainly not everything. What I do think is important is knowing where your readers are coming from. Checking Google analytics is completely pointless, if I have no idea where anyone is finding my blog; so I like to use Google URL builder to tag all of my links.
Not only is it important to know where your readers are finding your blog, but also where you have the most engagement. I like to look at my social media analytics to see what platform has the best interaction, what posts are doing well and when are the best times to post. By doing this I can find out what my readers like and how/when is the best time I can engage with them.
This is just a brief overview of the things I like to do to maintain my blog. The checklist has a few more things, but if there is anything you would like to know more about please let me know. I really want these blogging resources to be helpful for you! Please let me know in the comments or drop me an email if there are things you would like to see on here. Perhaps how to improve engagement, a blog post checklist or SEO tips? Just let me know of anything you would find useful and I will do my best to try and help!
You can get your FREE copy of the blog maintenance checklist to download and print below.
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